Introducing the 2021 Genesis GV80 SUV
One of the newest luxury brands, Genesis currently offers three sedans in America: the G70, G80 and G90. Now the Korean brand seeks to expand its lineup with the all-new GV80 — an eye-catching luxury SUV. With a choice of powerful turbocharged powerplants and an elegant interior, the GV80 is exactly what Genesis needs to cultivate new customers in the U.S.
GV80 Concept
The first tease of the GV80 occurred in 2017 when Genesis debuted an SUV concept at the New York Auto Show. This let the world know that the new luxury brand — a spinoff of Hyundai — would continue to expand its product portfolio with a premium SUV. The production model’s styling reflects that of the original concept vehicle.
Genesis Brand DNA
Mark Del Rosso, CEO of Genesis Motor North America, noted the “GV80 is our proof of concept that we infuse the spirit of youth and wonder into everything we do.” Invoking the acronym that no new vehicle launch lacks, Del Rosso also exclaimed, “We developed GV80 by looking inward and asking ourselves how Genesis brand DNA could differentiate our very first SUV.”
V Is for Versatility
According to Genesis press materials, the V in the name represents the versatility of the new model. Thanks to automotive spy photography, indicators point to other GV models arriving soon, starting with a smaller SUV that will in all likelihood be named GV70.
Fresh Look
The GV80 has styling that complements the Genesis lineup. Joining the G70, G80 and G90 sedans, the new SUV features the familiar Crest Grille while introducing a new headlight style for the brand. The quad narrow lamps create a unique look, similar to the lights revealed on the concept vehicle.
Quad Lamps
“The Quad Lamp graphic will become the most recognizable, unique signature of Genesis design, as the simplest of lines communicate a distinct identity,” said Executive Vice President and Chief Design Officer of Hyundai Motor Group Luc Donckerwolke. “Two lines will come to define Genesis,” noted Donckerwolke. Quad lamps have since been added to the updated G80 sedan, pictured here with the GV80.
Strong and Lightweight
The GV80 features a strong yet lightweight structure made primarily from hot-stamped high-strength steel, with weight savings achieved by building the doors, hood and tailgate using lightweight aluminum. Constructed on a unique rear-wheel-drive platform, the GV80 can also be equipped with full-time all-wheel drive that features an electronically controlled limited-slip rear differential.
Turbo Power
Two turbocharged engines will be available for the GV80 in the U.S. — a 2.5-liter 4-cylinder unit and a 3.5-liter V6. Each will be teamed with an 8-speed automatic transmission. Horsepower figures have not been released; expect the new 3.5-liter V6 to be a twin-turbo powerplant producing at least 380 horses.
Elegant Interior
Looking inside, the GV80 brings fresh interior styling to the brand. Narrow air vents span the dashboard to give occupants the impression of a wide cabin, further enhanced by a 14-inch-wide split-screen infotainment display at the center. A two-tone steering wheel features a single, wide horizontal spoke that spans from hand to hand, with integrated controls at the edges.
Center Console
The center console contains a dial for the GV80’s shift-by-wire transmission, freeing up considerable space. Also a standout is the stylish round control unit used for navigating the infotainment system. With the exception of a few menu buttons as well as volume and tuning dials, most interaction takes place with the touchscreen or by voice command.
Comfortable Seats
Seats within the 2021 Genesis GV80 get covered in attractive diamond-pleated leather, and the first two rows can be heated or ventilated. The driver’s seat contains seven air cells designed to reduce fatigue during long drives. Also adding to motive comfort is what Genesis calls the first-ever use of Road Active Noise Cancelation technology. This system creates sound waves of opposite phase by analyzing road and wind noise in real time and, in effect, canceling it out.
Smooth Ride
The 2021 Genesis GV80 also introduces an electronically controlled suspension that reacts to road conditions. A front-facing camera provides the system with a preview to better react to bumps and rough pavement, creating a comfortable, smooth ride.
Advanced Safety
In keeping with the rest of the Genesis lineup, the GV80 will have the most advanced safety technology as standard equipment. Features include forward collision avoidance, blind-spot warning and collision avoidance, rear cross-traffic alert, driver attention alert, and smart cruise control with machine learning. This feature learns the driving habits and styles of the driver and acts in a similar way when the smart cruise control is activated.
Coming This Fall
The 2021 Genesis GV80 is expected to arrive in showrooms this fall. Pricing will start at $48,900 for the standard GV80 2.5T RWD and range up to the fully loaded GV80 3.5T Prestige AWD, priced at $70,950.
2021 Genesis GV80
The first SUV in the Genesis lineup.
2021 Genesis GV80
The two-line quad lamp design carries through the side trim as well as the taillights.
2021 Genesis GV80
The large grille will be coming to all new Genesis models.
2021 Genesis GV80
The top-level GV80 Prestige will be available with these stylish 22-inch wheels.
2021 Genesis GV80
Quad taillamps give the GV80 a wide look.
2021 Genesis GV80
Dual exhaust outlets that mimic the shape of the grille.
2021 Genesis GV80
The GV80 has a wide stance that projects strength.
2021 Genesis GV80
The quad taillights will carry through the Genesis lineup, including the G80 sedan in the distance.
2021 Genesis GV80
This large grille will make the GV80 easily recognizable.
2021 Genesis GV80
Cargo space is somewhat limited with the third-row seats up and in use.
2021 Genesis GV80
The third row can be folded flat for increased cargo space.
2021 Genesis GV80
The rear seats can be folded with the push of a button in the cargo area.
2021 Genesis GV80
Second-row seats provide plenty of legroom and headroom.
2021 Genesis GV80
Third-row seats are slightly cramped and can be difficult to access.
2021 Genesis GV80
Pushing this button on the second-row seat moves it forward for access to the third row.
2021 Genesis GV80
Widescreen display.
2021 Genesis GV80
The infotainment system can be operated via this dial or by using the touchscreen.
2021 Genesis GV80
Rear-seat passengers have their own climate controls as well as multiple power options.
2021 Genesis GV80
The panoramic sunroof adds some airiness to the GV80.
2021 Genesis GV80
The 2021 Genesis GV80 has a clean, uncluttered interior design.
2021 Genesis GV80
A dial in the center console controls drive modes and off-road systems.
2021 Genesis GV80
Sport Mode
2021 Genesis GV80
Front seats offer multiple adjustments.
2021 Genesis GV80
Speakers also function as an elegant design element of the interior door panels.
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