NASCAR Next Gen Car simulator demo at the Ford Performance Technical Center

BACKGROUND
The Ford Performance Technical Center is a 33,000-square-foot facility located in Concord, NC, which is where many of Ford’s NASCAR teams are based. The building opened in May of 2014 and was designed to house all of the program’s technical resources.

Since then, it has continued to grow and has seen Ford teams in NASCAR and IMSA utilize such components as the full-motion platform simulator to maximize performance on the track.

In addition to helping improve all aspects of the racing program, the center also provides space where product engineers can analyze data and incorporate racing technology into Ford performance vehicles.

Mark Rushbrook:

“I think this facility is a showcase for what we’re doing because it’s combining all of our technical resources into one place. It shows that we’re here with a real commitment, not just for today but continuing to grow into the future with NASCAR and all of our other motorsports programs.”

“Motorsports racing is a very fast-moving industry and the auto industry is very fast-moving. In order to amplify what we’re doing by having this facility, we’re able to invest, we’re able to react, we’re able to plan for the future to keep up with everything and, with innovation, move ahead.”

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